YouTube is one of the most visited sites in Italy for the content offered by ordinary people who, armed with webcams or cameras, show their skills or entertain people willing to follow them on the most varied topics. These people do not upload their videos to YouTube for simple pleasure, but in many cases they have made it their job (YouTuber), they also earn substantial amounts if compared to the average salaries available in Italy.
If we think we have the right skills and arguments to break through on the "screen", let's arm ourselves with a good dose of patience and see below how to make money with YouTube and video blogs, showing you both the essential accessories to be able to start producing quality videos and the procedures to be able to earn with YouTube through the ads provided by the platform itself.
If it is true that, in theory, anyone can make money with Youtube, it is also true that getting rich or otherwise doing it as a job is a company that depends on talent and, above all, on luck.
READ ALSO -> How to activate Adsense on a Blog and what requirements are required
The right accessories for quality audio and video
Before even starting to record videos, we choose a good and themed location with the topics we intend to deal with: usually a bedroom or an office room is also fine, but make sure that it is isolated enough from external sounds and that no one can disturb you (even more if you intend to make live streaming shots, where we can not cut anything after in post-production).
Once we find the place to shoot, we will have to choose how to shoot them.
If we are really novice and we will be sitting for most of the time we can focus on a good quality Webcam like the one available here -> Logitech C920 (71 €).
This Webcam records videos at 1080p and is also equipped with a good microphone, just connect it to the PC via USB and use one of the many programs available for recording videos, such as those recommended here -> Programs to record videos from the PC webcam .
If, on the other hand, we want to do things well and we want to make videos even standing or on the move with a quality to envy a small studio we can equip ourselves with a Panasonic HC-V180EG-K video camera, available here -> Panasonic HC-V180EG-K (182 €).
With this we will be able to record in FullHD at a good quality, perhaps using a tripod to help you shoot.
To record quality audio, it is better to leave the microphones integrated in the Webcams or camcorders aside and instead rely on a condenser microphone like the one available here -> Neewer NW-700 Condenser Microphone (27 €).
We will be able to place this microphone very easily in the shooting area (the ideal is just above the device that it takes, so as not to make it appear in the shots), so as to obtain a clean and clear sound of our voice or the sounds that we will go to use in filming.
Obviously all these accessories are very useful if we intend to make money with YouTube and video blogs and distinguish ourselves from those who make random videos, of bad quality or with mobile phones, but in the end it is always the arguments that win : if we will deal with very popular topics or that people are looking for when he opens YouTube, we will earn important figures regardless of the type of accessories used.
How to upload videos to YouTube
After seeing some simple accessories to use to make quality video and audio, let's find out how to actually earn from YouTube for each video we have made.
First of all, subscribe to YouTube: to do this, just click on the link here -> YouTube .
YouTube is owned by Google, so we can use a Google account we already have to log in or create one from scratch by clicking on Create an account .
However, it may be useful to create a separate e-mail address, in order to set up the new account, dedicating it only to Youtube.
When you create an account, in fact, you need to think carefully about the name because it cannot be changed anymore and will be the distinctive brand to be found and recognized.
Once subscribed or once logged in we can upload videos quickly and easily by clicking on the Create a video or post -> Upload video button, located at the top right of the YouTube homepage.
Now we will be asked to create our personal channel, where we will find all the videos uploaded; we confirm to find us in the window where you can upload the video files of the shots taken.
We drag the video file or upload it by clicking on the arrow-shaped symbol upwards, then choose how we want the video to appear ( Public to make it visible to everyone in the world, Private to make it visible only to you or to those who have the link and authorizations).
The site will begin to upload the chosen video, the time required varies according to the line in our possession (an ADSL could take a long time due to the poor upload, while FTTC or FTTH allow to obtain very interesting upload speeds).
At the end of the upload the YouTube video editor will open, where you can choose the title, the subtitle and other features with which to embellish the video that we have decided to upload to YouTube.
At the end we confirm and await publication (it may take a few hours).
For the video channel you need to select a category that describes the topic.
Some of the categories include topics such as humor, entertainment, games, sports, travel and others among the more popular ones.
The big difference between creating amateur YouTube videos and those hosted on a Partner channel is the original content .
YouTube states that in order to earn money you need to have all the rights necessary for the commercial use of the images and also of any music or audio.
Copyrighted videos and video playlists of another YouTube user cannot be used to monetize.
It is therefore not possible, for example, to make money by uploading other people's music videos to Youtube, because even if they did millions of views, they would not be ours.
For gameplay, the question is less clear and must be verified on a case by case basis, video game by video game.
So before thinking about money, you need to make sure that you have all the necessary rights to use the content of the video, including background music.
You can use third-party content on YouTube by submitting written permission from the copyright holders.
How to make money with YouTube and video blogs
Now that we've seen how to upload videos correctly to YouTube, it's time to see how to monetize every visit that is made to videos posted correctly on the platform.
We open the Creator Studio of our channel by clicking on the YouTube account icon (obviously already connected) at the top right and select the Creator Studio item.
In the menu that opens, click on Channel -> Status and functions and enable the item Monetization .
If your account is eligible and has passed all the checks, from now on your visits will be counted and the advertising messages that appear in them will allow you to earn a small part of the advertising revenue on all the videos you upload (always if eligible monetization).
To apply to be a Youtube partner go to this page and apply.
Earnings are made through the Google Adsense program to which you must be subscribed.
To know how to connect Youtube with Adsense refer to the Google guide.
Keep in mind that the stringent rules of Adsense also apply to Youtube so you have to read the regulation carefully and respect it without any exception if you do not want to be excluded.
In the channel's Video Management section, you can choose which videos to activate the advertising in by selecting the Monetize option from the Actions menu, with the possibility of choosing the type of ad.
To be successful it is important to promote yourself and the videos made in social networks, perhaps even by relying on specialized companies.
Even the best content needs promotion to be found, shared and visible to multiple people.
Connecting the YouTube channel with Facebook, Twitter and Google+ allows you to automatically send videos to multiple people at once, immediately after uploading it.
To be successful it is important to promote yourself and the videos made in social networks, perhaps even by relying on specialized companies.
Even the best content needs promotion to be found, shared and visible to multiple people.
Connecting the YouTube channel with Facebook, Twitter and Google+ allows you to automatically send videos to multiple people at once, immediately after uploading it.
If we have never visited the Monetization section, we need to know some very important things:
- Advertising revenue is managed through AdSense, so you will be asked to activate this service in order to monetize YouYube videos;
- from 17 January 2018 the requirements to monetize on YouTube have become very strict: you must have a minimum of 1, 000 subscribers to our channel and 4, 000 hours of viewing in the last 12 months;
- once monetization is activated, weeks and months may pass before being accepted and start earning;
- it is not said that our content is suitable, so there is a risk of not earning anything if the topic is not suitable for monetization.
Earning with YouTube is not easy, since for at least a year it must be cultivated as a simple passion: the real earnings will only come in the future, so at the beginning we will only have to think about making good videos and attracting as many people as possible to the channel, so as to meet the requirements to become a YouTube partner and start earning with video blogs.
Starting from scratch, if you want to upload your own and original videos to Youtube to earn money, you need to sign up for the partner program, available to all video creators.
You don't have to pay anything and there is no discrimination on Youtube, in fact anyone can earn some money that comes from the advertising that Google, the owner of Youtube, shows before the videos.
Therefore, you cannot immediately earn money with Youtube, but you must wait to have created a channel that has a minimum following.
READ ALSO: How to make money with a blog or website
