The favorite game of all those who own a website, whether it is professional or pure hobby, is to look at statistics, trends, how people surf on their website so they can study the numbers trying to improve themselves. In this game of points made of numbers that grow and decrease day by day, it is also interesting to check your website in comparison with other similar ones, which deal with the same topics.
To do this it is necessary to look at public statistics which, at times, also make a ranking.
These are ways to make useful comparisons to see if a drop or increase in visits depends on the general trend or individual performance.
On another page I listed the most important rankings of websites and most searched words in a given period .
Now we see a couple of very interesting sites that provide a complete overview of any website, with the estimate of visits but also with the analysis of the html code and external links.
There are really many websites that provide daily visit data for each web domain, but let's say they are all more or less identical.
They take the Alexa.com rank, process it a little and estimate the number of unique daily visitors, sometimes giving even money to the site .
This value is pure play, it has no adherence to reality and a navigaweb.net varies from 1000 Dollars up to one hundred thousand on sites such as WebpageOutlook.
It is not of this type of sites that I am talking about, however, because these are almost useless to anyone, both to site owners and to the simple curious.
The best free site where you can check the health of a website with all the aggregated data that can be collected from the outside, without therefore entering the internal and real statistics (those collected by tools such as Google Analytics), is Similarweb .
Similarweb is truly complete and has several tabs, each with a different type of information.
In the stats it is possible to see the global position, the estimated traffic level, the origin of the visitors, the traffic sources, the referrals, the search keys and other information.
Another very nice site that I would like to report is Woorank (very similar to Website Grader) which, reading some statistics and entering the code with which the site was programmed, offers a whole series of indications detecting SEO (Search Engine Optimization) errors and showing a printable report with a final rating of popularity and optimization .
As I see it, these are useful tools for understanding and studying your website but not to be taken too literally .
As seen in the other article on the best SEO tools to optimize a website, the best way to be found on Google, according to them would be to have a white page written as it would on a notepad, without images, without animations, without drawings or other fantasy elements; practically like the Google.com page to be clear.
As I see it, SEO is all philosophy where you can say everything and the opposite of everything, it being understood however that there are SEO rules to index a website, universally recognized and valid.
